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“This
book not only captures the essence of how the Marine Corps has
influenced our leadership practices and culture at FedEx but
also introduces a powerful approach to rising above the
competition and meeting the customers needs in today's
challenging and uncertain business environment."
-
Frederick W. Smith, Former Marine and Chairman, President, and
Chief Executive Officer, FedEx Corporation
"I
found the book fascinating. For someone who spent 35
years in the Marine Corps and now almost four years as a CEO
in the private sector, the book offered much from a
professional and personal standpoint. It was far more
than a book on leadership or on effective management. It
was equally a history book, a book on the "future",
and, most importantly, a book on the basics of success.
On the battlefield or in the boardroom, Maneuver Warfare
works!"
-
General Charles Krulak, 31st Commandant of the Marine Corps
and Chief Executive Officer, MBNA Europe
"As
sponsors of the Wharton Leadership Venture, a program which
puts MBA students through USMC problem-solving exercises,
General Motors believes the concepts in this book are crucial
to success in the fiercely competitive automotive
industry. In The Marine Corps Way, the authors do an
excellent job providing a clear framework for employing
battle-tested, Marine Corps tactics and leadership principles
in your business."
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Bob Lutz, General Motors Vice Chairman of Product Development
and GM North America Chairman
"Business
tactics have evolved in ways that are analogous to the
evolution of warfare.
The authors have done an excellent job revealing how
companies can apply these tactics of modern maneuver warfare,
such as speed, surprise, and subtlety, to achieve breakthrough
results in business."
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Nigel Morris, Vice Chairman and Co-founder, Capital One
Financial
"We
at Southwest Airlines benefited considerably from our direct
interaction with the Marines in 1998.
The lessons in this book not only ring familiar but
also offer valuable new insights into competitive strategy and
leadership in business."
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Donna Conover, Executive Vice President, Southwest Airlines
"A shrewd, insightful
application to business practices of the principles which
sustained the Marine Corps in 228 years of combat."
- Bing West, Former
Assistant Secretary of Defense for International Security
Affairs and Co-Author of The March Up: Taking Baghdad with the
1st Marine Division
"The
Marine Corps Way and its adaptation of Maneuver Warfare to
business is a terrific read.
It's entertaining, educational, and a valuable
competitive tool for any business leader who wants to
outdistance the competition."
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Dick Couch, Author of The Warrior Elite and The Mercenary
Option
"Leadership
is what enables a small company to compete effectively against
bigger opponents, and, indeed, to become bigger itself.
It is more than vision, it is vision and the ability to
have an entire company act in support of that vision, moving
at a pace that competitors cannot match.
Leadership can be taught, and this book provides
excellent training.”
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Hal Rosenbluth, Chairman and CEO of Rosenbluth International
"I
strongly believe that any company of any size can benefit from
effective leadership and fromtactics based upon the principles
of maneuver warfare. This book does a great job of teaching
how to do so. It offers the encouragement to swim
against the tide of complacency and convention by offering
customers what they really wanted all along."
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Bill Covaleski, President, Victory Brewing Company
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